About us banner.png

A B O U T U S

About integrate.ai

Who we are

Integrate.ai is a customer intelligence platform powered by AI that helps consumer businesses make precise predictions about customer needs so that they can deliver more meaningful and relevant digital interactions. The result is better business outcomes through the power of collective consumer intelligence — in a way that preserves consumer privacy and security.  

Helmed by our Founder, former Facebook and Instagram executive Steve Irvine, we are one of the fastest growing AI startups in Toronto. Steve has recruited an elite leadership team with deep experience at top global technology enterprises like Amazon, Airbnb, Facebook, Mozilla, OneSpan and Machine Zone. The result is a collaborative and energetic environment, focused on trust and impact.

The diverse experiences, ideas, and identities of integrate.ai’s team members help us make better decisions and drive great results. We foster an inclusive work environment that welcomes team members of all backgrounds and perspectives. We are building a team of naturally curious people, interested in making an impact and tackling complex problems head-on. If this sounds like you, please apply and come work with us!

Meet the leadership team

Steve Irvine

CEO

Prior to founding integrate.ai, Steve was the global head of partnership programs for Facebook and Instagram. He is passionate about building a company where people remain at the heart of everything it does.

Read more →

Steve Irvine

CEO

Jason Silver

CEO

Jason is passionate about all-things that make great companies and their people grow. He was instrumental in driving the growth strategy for Airbnb in Canada, making it one of the largest global markets for the company.

Read more →

Jason Silver

COO

Ilene Vogt

CRO

Ilene has led high-performance sales, marketing and services teams at B2B SaaS companies such as eSignLive and Actuate. She has a track record of success in sales and go-to-market execution, driving companies towards scalable growth.

Read more →

Ilene Vogt

CRO

Mike Shaver

CTO

For more than 25 years, Mike has been building teams and technology that transform businesses, including leadership roles at Mozilla and Facebook. He loves both developing leaders and eating wine gums.

Read more →

Mike Shaver

CTO

Rachel Jacobson

VP of People

Rachel brings over two decades of experience to the integrate.ai team, having served in senior People and Culture positions in tech startups and scale ups.

Read more →

Rachel Jacobson

VP of People

Karl Martin

VP of Operations

Karl’s operational experience and customer-first approach helped him grow his start-up, Nymi, from 0 to 50+ people and raise over $40M in capital. He is known for his impactful cross-departmental collaboration.

Read more →

Karl Martin

VP of Operations

Madhava Enros

VP of Design & Product

Madhava brings a creative, user-centered focus to integrate.ai’s products, brand and strategy. Prior to joining the company, he led product design at Mozilla as Sr. Director of Firefox UX.

Read more →

Madhava Enros

VP of Design & Product

Colin Toal

VP of Engineering

Colin is an accomplished leader that helped build high-performance, scalable software development teams at IBM and Amazon. He is passionate about leading, connecting and achieving great things as a team.

Read more →

Colin Toal

VP of Engineering

Rahim Kaba

VP of Product Marketing

Rahim brings nearly two decades of B2B technology marketing experience, holding senior management roles at OneSpan and CAE. He is passionate about building great businesses through a deep understanding of the market and buyers.

Read more →

Rahim Kaba

VP of Marketing

Tyler Schnoebelen

VP of Special Projects

An expert in data science and natural language processing, Tyler served as the principal product manager at Machine Zone and co-founded an NLP company that generated training data and real-time predictions for customers in dozens of languages.

Read more →

Tyler Schnoebelen

VP of Special Projects

Rick Malhotra

Head of Data Science

Rick brings 20 years of analytics, data science and measurement experience, most recently serving as a senior leader on Facebook’s global marketing science team.

Read more →

Rick Malhotra

Head of Data Science

Yazan Alwaid

Head of Sales

As the former head of sales at eSignLive, Yazan helped the company scale from start-up to acquisition. He has a passion for building highly effective sales teams that drive performance, while keeping the customer at the center of everything the team does.

Read more →

Yazan Alwaid

Head of Sales

Andrei Fajardo

Director of Machine Learning

As an expert in the field of machine learning, Andrei has a deep passion for helping solve complex business problems with technology. He is a constant learner who also loves to teach.

Read more →

Andrei Fajardo

Director of Machine Learning

 

Steve Irvine

CEO

Jason Silver   COO

Jason Silver

COO

Ilene Vogt   CRO

Ilene Vogt

CRO

Mike Shaver   CTO

Mike Shaver

CTO

 
 
 
Rachel Jacobson    VP People

Rachel Jacobson

VP People

Karl Martin   VP Operations

Karl Martin

VP Operations

Madhava Enros   VP Design & Product

Madhava Enros

VP Design & Product

Colin Tool   VP Engineering

Colin Tool

VP Engineering

 
 
 
Rahim Kaba    VP Marketing

Rahim Kaba

VP Marketing

Tyler Schnoebelen   VP Special Projects

Tyler Schnoebelen

VP Special Projects

Rick Malhotra   Head of Data Science

Rick Malhotra

Head of Data Science

Yazan Alwaid   Head of Sales

Yazan Alwaid

Head of Sales

Andrei Fajardo   Director of Machine Learning

Andrei Fajardo

Director of Machine Learning

 
 

Steve Irvine

CEO

Prior to founding integrate.ai, Steve was the global head of partnership programs for Facebook & Instagram. He is passionate about building a company where people remain at the heart of everything it does.

Read more →

Steve Irvine

CEO

Jason Silver

CEO

Jason is passionate about all-things that make great companies and their people grow. He was instrumental in driving the growth strategy for Airbnb in Canada, making it one of the largest global markets for the company.

Read more →

Jason Silver

COO

Ilene Vogt

CRO

Ilene has led high-performance sales, marketing and services teams at B2B SaaS companies such as eSignLive and Actuate. She has a track record of success in sales and go-to-market execution, driving companies towards scalable growth.

Read more →

Ilene Vogt

CRO

Mike Shaver

CTO

For more than 25 years, Mike has been building teams and technology that transform businesses, including leadership roles at Mozilla and Facebook. He loves both developing leaders and eating wine gums.

Read more →

Mike Shaver

CTO

Rachel Jacobson

VP of People

Rachel brings over two decades of experience to the integrate.ai team, having served in senior People and Culture positions in tech startups and scale ups.

Read more →

Rachel Jacobson

VP of People

Karl Martin

VP of Operations

Karl’s operational experience and customer-first approach helped him grow his start-up, Nymi, from 0 to 50+ people and raise over $40M in capital. He is known for his impactful cross-departmental collaboration.

Read more →

Karl Martin

VP of Operations

Madhava Enros

VP of Design & Product

Madhava brings a creative, user-centered focus to integrate.ai’s products, brand and strategy. Prior to joining the company, he led product design at Mozilla as Sr. Director of Firefox UX.

Read more →

Madhava Enros

VP of Design & Product

Colin Tool

VP of Engineering

Colin is an accomplished leader that helped build high-performance, scalable software development teams at IBM and Amazon. He is passionate about leading, connecting and achieving great things as a team.

Read more →

Colin Tool

VP of Engineering

Rahim Kaba

VP of Product Marketing

Rahim brings nearly two decades of B2B technology marketing experience, holding senior management roles at OneSpan and CAE. He is passionate about building great businesses through a deep understanding of the market and buyers.

Read more →

Rahim Kaba

VP of Product Marketing

Tyler Schnoebelen

VP of Special Projects

An expert in data science and natural language processing, Tyler served as the principal product manager at Machine Zone and co-founded an NLP company that generated training data and real-time predictions for customers in dozens of languages.

Read more →

Tyler Schnoebelen

VP of Special Projects

Rick Malhotra

Head of Data Science

Rick brings 20 years of analytics, data science and measurement experience, most recently serving as a senior leader on Facebook’s global marketing science team.

Read more →

Rick Malhotra

Head of Data Science

Yazan Alwaid

Head of Sales

As the former head of sales at eSignLive, Yazan helped the company scale from start-up to acquisition. He has a passion for building highly effective sales teams that drive performance, while keeping the customer at the center of everything the team does.

Read more →

Yazan Alwaid

Head of Sales

Andrei Yafardo

Director of Machine Learning

As an expert in the field of machine learning, Andrei has a deep passion for helping solve complex business problems with technology. He is a constant learner who also loves to teach.

Read more →

Andrei Yafardo

Director of Machine Learning

Meet our board of advisors

 
S.Bonham-6784572822dea28a8373954425bb16c6.png
harley-finkelstein-shopify.png
David-Court.png
 
 

Praveen Arichandran

Head of Growth at Citizen

An expert in growth strategy and a trusted advisor, Praveen Arichandran is the Director of Growth at Tesla where he leads a data-driven team focused on scaling the business. Prior to joining Tesla, Praveen served as a Product Manager at Internet.org and as a Product Manager and growth team member at Facebook.

Read more →

Praveen Arichandran

Head of Growth at Citizen

Jordan Banks

President at Rogers Media

Former Managing Director at Facebook and Instagram, Canada; Former Global Head of Vertical Strategy at Facebook Inc.

Read more →

Jordan Banks

President at Rogers Media

Scott Bonham

Board Director at Magna, Scotiabank and Loblaw

Scott Bonham brings a combination of technology investing marketing experience as the Co-founder of GGV Capital and is an active board director at Magna, Scotiabank, and Loblaw. Committed to encouraging innovation in Canada, Scott is the former Co-chair of the C100, which provides mentorship and access to growth capital for Canadian entrepreneurs. Scott also sits on the of C100 and the Vector Institute.

Read more →

Scott Bonham

Board Director at Magna, Scotiabank and Loblaw

Eric Colson

Chief Algorithms Officer, Stitch Fix Data Science

Eric Colson is the Chief Algorithms Officer at Stitch Fix, where he specializes in social algorithms. He is also an advisor at Earnest (consumer lending), Data Elite (Big Data incubator), and Mortar Data (Big Data Platform). Previously, he was VP of Data Science & Engineering at Netflix and has held analytical positions at Yahoo!, Blue Martini, Proxicom and Information Resources. He holds a BA in economics (SFSU), a MS in information systems (GGU), and a MS in management science & engineering (Stanford).

Read more →

Eric Colson

Chief Algorithms Officer, Stitch Fix Data Science

Justin Lafayette

Managing Partner, Georgian Partners

An established investment leader, Justin LaFayette is the Co-founder and Managing Partner at Georgian Partners, where his successful investments include 41st Parameter, WorkFusion, Kinnser Software, Shopify, Signpost and now integrate.ai, to name a few. Prior to Georgian Partners, Justin served as Vice President of Strategy for Information Platform and Solutions with IBM Software. Previous to that, he was a co-founder of DWL, an enterprise software company that grew over 10 years to become a leader in master data management (MDM).

Read more →

Justin Lafayette

Managing Partner, Georgian Partners

David Court

Director at Mckinsey

A distinguished business leader and strategic advisor, David Court is a former Director (Senior Partner) at McKinsey & Company, where he was the firm's Global Director of Technology, Digitization and Communications. David was responsible for founding and leading McKinsey's global practice in harnessing Big Data and Advanced Analytics from 2011 to 2015, and also led all of McKinsey's global functional practices.

Read more →

David Court

Director at Mckinsey

Harley Finkelstein

COO, Shopify

An entrepreneur, lawyer, and Chief Operating Officer at Shopify, Harley Finkelstein founded his first company at the age of 17 while a student at McGill. He is a board member of the C100, and an advisor to both OMERS Ventures and Felicis Ventures. He is also one of the "Dragons" on CBC's Next Gen Den.

Read more →

Harley Finkelstein

COO, Shopify

Helen Nissenbaum

Professor of Information Science, Cornell Tech

An expert in the ethical and political implications of digital technologies, Helen Nissenbaum is a professor of information science at Cornell Tech, Cornell University's new campus in New York City. Her books include Obfuscation: A User's Guide for Privacy and Protest, with F. Brunton, Values at Play in Digital Games, with M. Flanagan, and Privacy in Context: Technology, Policy, and the Integrity of Social Life. The recipient of the 2014 Barwise Prize of the American Philosophical Association, Helen has contributed to the privacy-enhancing software TrackMeNot and AdNauseam.

Read more →

Helen Nissenbaum

Professor of Information Science, Cornell Tech

Richard Zemel

Professor or Computer Science, University of Toronto

Richard Zemel is a Professor of Computer Science at the University of Toronto, where he has been a faculty member since 2000. Prior to that, he was an Assistant Professor in Computer Science and Psychology at the University of Arizona and a Postdoctoral Fellow at the Salk Institute and at Carnegie Mellon University. He received a B.Sc. degree in History & Science from Harvard University in 1984 and a Ph.D. in Computer Science from the University of Toronto in 1993. He is also the co-founder of SmartFinance, a financial technology startup specializing in data enrichment and natural language processing.

Read more →

Richard Zemel

Professor or Computer Science, University of Toronto

Andre Perey

Partner at Osler, Hoskin & Harcourt LLP

Andre Perey is an expert in the areas of corporate, mergers and acquisitions, and venture capital financing law at Osler, Hoskin & Harcourt LLP, where he advises a broad range of foreign and Canadian clients operating in various industries. He represents emerging and growth-stage businesses, and strategic and financial investors in and acquirers of such businesses. He is also involved in numerous local and national innovation, incubator and business accelerator initiatives. Andre has been at the center of some of the largest and most strategic M&A activity in the AI space.

Read more →

Andre Perey

Partner at Osler, Hoskin & Harcourt LLP

Praveen Arichandran

Head of Growth at Citizen

An expert in growth strategy and a trusted advisor, Praveen Arichandran is the Director of Growth at Tesla where he leads a data-driven team focused on scaling the business. Prior to joining Tesla, Praveen served as a Product Manager at Internet.org and as a Product Manager and growth team member at Facebook.

Read more →

Praveen Arichandran

Head of Growth at Citizen

Jordan Banks

President at Rogers Media

Former Managing Director at Facebook and Instagram, Canada; Former Global Head of Vertical Strategy at Facebook Inc.

Read more →

Jordan Banks

President at Rogers Media

Scott Bonham

Board Director at Magna, Scotiabank and Loblaw

Scott Bonham brings a combination of technology investing marketing experience as the Co-founder of GGV Capital and is an active board director at Magna, Scotiabank, and Loblaw. Committed to encouraging innovation in Canada, Scott is the former Co-chair of the C100, which provides mentorship and access to growth capital for Canadian entrepreneurs. Scott also sits on the of C100 and the Vector Institute.

Read more →

Scott Bonham

Board Director at Magna, Scotiabank and Loblaw

Eric Colson

Chief Algorithms Officer, Stitch Fix Data Science

Eric Colson is the Chief Algorithms Officer at Stitch Fix, where he specializes in social algorithms. He is also an advisor at Earnest (consumer lending), Data Elite (Big Data incubator), and Mortar Data (Big Data Platform). Previously, he was VP of Data Science & Engineering at Netflix and has held analytical positions at Yahoo!, Blue Martini, Proxicom and Information Resources. He holds a BA in economics (SFSU), a MS in information systems (GGU), and a MS in management science & engineering (Stanford).

Read more →

Eric Colson

Chief Algorithms Officer, Stitch Fix Data Science

Justin Lafayette

Managing Partner, Georgian Partners

An established investment leader, Justin LaFayette is the Co-founder and Managing Partner at Georgian Partners, where his successful investments include 41st Parameter, WorkFusion, Kinnser Software, Shopify, Signpost and now integrate.ai, to name a few. Prior to Georgian Partners, Justin served as Vice President of Strategy for Information Platform and Solutions with IBM Software. Previous to that, he was a co-founder of DWL, an enterprise software company that grew over 10 years to become a leader in master data management (MDM).

Read more →

Justin Lafayette

Managing Partner, Georgian Partners

David Court

Director at Mckinsey

A distinguished business leader and strategic advisor, David Court is a former Director (Senior Partner) at McKinsey & Company, where he was the firm's Global Director of Technology, Digitization and Communications. David was responsible for founding and leading McKinsey's global practice in harnessing Big Data and Advanced Analytics from 2011 to 2015, and also led all of McKinsey's global functional practices.

Read more →

David Court

Director at Mckinsey

Harley Finkelstein

COO, Shopify

An entrepreneur, lawyer, and Chief Operating Officer at Shopify, Harley Finkelstein founded his first company at the age of 17 while a student at McGill. He is a board member of the C100, and an advisor to both OMERS Ventures and Felicis Ventures. He is also one of the "Dragons" on CBC's Next Gen Den.

Read more →

Harley Finkelstein

COO, Shopify

Helen Nissenbaum

Professor of Information Science, Cornell Tech

An expert in the ethical and political implications of digital technologies, Helen Nissenbaum is a professor of information science at Cornell Tech, Cornell University's new campus in New York City. Her books include Obfuscation: A User's Guide for Privacy and Protest, with F. Brunton, Values at Play in Digital Games, with M. Flanagan, and Privacy in Context: Technology, Policy, and the Integrity of Social Life. The recipient of the 2014 Barwise Prize of the American Philosophical Association, Helen has contributed to the privacy-enhancing software TrackMeNot and AdNauseam.

Read more →

Helen Nissenbaum

Professor of Information Science, Cornell Tech

Richard Zemel

Professor or Computer Science, University of Toronto

Richard Zemel is a Professor of Computer Science at the University of Toronto, where he has been a faculty member since 2000. Prior to that, he was an Assistant Professor in Computer Science and Psychology at the University of Arizona and a Postdoctoral Fellow at the Salk Institute and at Carnegie Mellon University. He received a B.Sc. degree in History & Science from Harvard University in 1984 and a Ph.D. in Computer Science from the University of Toronto in 1993. He is also the co-founder of SmartFinance, a financial technology startup specializing in data enrichment and natural language processing.

Read more →

Richard Zemel

Professor or Computer Science, University of Toronto

Andre Perey

Partner at Osler, Hoskin & Harcourt LLP

Andre Perey is an expert in the areas of corporate, mergers and acquisitions, and venture capital financing law at Osler, Hoskin & Harcourt LLP, where he advises a broad range of foreign and Canadian clients operating in various industries. He represents emerging and growth-stage businesses, and strategic and financial investors in and acquirers of such businesses. He is also involved in numerous local and national innovation, incubator and business accelerator initiatives. Andre has been at the center of some of the largest and most strategic M&A activity in the AI space.

Read more →

Andre Perey

Partner at Osler, Hoskin & Harcourt LLP

I N V E S T O R S

LOGO (1).png
 

R E S E A R C H P A R T N E R S

vector institute_amii logos.png

R E S O U R C E S