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The Trusted Signals Network (TSN)

The TSN houses a robust library of Signals built on more than 20 billion dynamic second-party customer interactions. Join the TSN to use Signals built on your first-party data and access Signals from other companies in the network.

The TSN

Your Signals

Use Signals from your first party data to amplify your insights

Conversion Propensity

Likelihood to purchase one of your products

Product Loyalty

Likelihood to churn from one of your products

Expected Lifetime Value

Estimated total lifetime value of your customer

Conversion Propensity

Likelihood to purchase one of your products

Expected Lifetime Value

Estimated total lifetime value of your customer

Product Loyalty

Likelihood to churn from one of your products

COVID Impact

Likelihood that purchase behaviour has changed due to the pandemic

Weekend Effect

Likelihood to buy on a weekend versus a weekday.

Upgrade Propensity

Likelihood to upgrade or add additional products

Regret Rate

Likelihood to return a product or cancel a service

Channel Preference

Likelihood to convert through a specific channel

Price Sensitivity

Estimate impact of price on propensity to purchase

Move Propensity

Likelihood to move homes to a new location

Repeat Purchases

Likelihood to make additional purchase over time

Product Research

Estimate level of research conducted prior to purchase

More to Come

We continue to add new Signals as we grow the TSN

Weekend Effect

Likelihood to buy on a weekend versus a weekday.

Upgrade Propensity

Likelihood to upgrade or add additional products

Regret Rate

Likelihood to return a product or cancel a service

Channel Preference

Likelihood to convert through a specific channel

Price Sensitivity

Estimate impact of price on propensity to purchase

Move Propensity

Likelihood to move homes to a new location

Repeat Purchases

Likelihood to make additional purchase over time

Product Research

Estimate level of research conducted prior to purchase

More to Come

We continue to add new Signals as we grow the TSN

COVID Impact

Likelihood that purchase behaviour has changed due to the pandemic

Regret Rate

Likelihood to return a product or cancel a service

Channel Preference

Likelihood to convert through a specific channel

Price Sensitivity

Estimate impact of price on propensity to purchase

Move Propensity

Likelihood to move homes to a new location

Repeat Purchases

Likelihood to make additional purchase over time

Product Research

Estimate level of research conducted prior to purchase

More to Come

We continue to add new Signals as we grow the TSN

COVID Impact

Likelihood that purchase behaviour has changed due to the pandemic

Weekend Effect

Likelihood to buy on a weekend versus a weekday.

Upgrade Propensity

Likelihood to upgrade or add additional products

Repeat Purchases

Likelihood to make additional purchase over time

Product Research

Estimate level of research conducted prior to purchase

More to Come

We continue to add new Signals as we grow the TSN

COVID Impact

Likelihood that purchase behaviour has changed due to the pandemic

Weekend Effect

Likelihood to buy on a weekend versus a weekday.

Upgrade Propensity

Likelihood to upgrade or add additional products

Regret Rate

Likelihood to return a product or cancel a service

Channel Preference

Likelihood to convert through a specific channel

Price Sensitivity

Estimate impact of price on propensity to purchase

Move Propensity

Likelihood to move homes to a new location

COVID Impact

Likelihood that purchase behaviour has changed due to the pandemic

Weekend Effect

Likelihood to buy on a weekend versus a weekday.

Upgrade Propensity

Likelihood to upgrade or add additional products

Regret Rate

Likelihood to return a product or cancel a service

Channel Preference

Likelihood to convert through a specific channel

Price Sensitivity

Estimate impact of price on propensity to purchase

Move Propensity

Likelihood to move homes to a new location

Repeat Purchases

Likelihood to make additional purchase over time

Product Research

Estimate level of research conducted prior to purchase

More to Come

We continue to add new Signals as we grow the TSN

The Tsn

Network Signals

Access Signals from multiple industries to enrich your knowledge


Turbocharge customer-centric business outcomes through the TSN

Unlike other data and insights providers, the TSN gives you unparalleled access to a growing library of rich, relevant Signals that are dynamically updated to capture context and improve your business outcomes.

Network-based opinions

Reveal patterns that you otherwise wouldn’t see and avoid groupthink by enriching your knowledge with relevant customer insights from other industries.

Companies that leverage Signals have seen a 10 to 20% increase in their marketing campaign conversion rates.

AI-driven Signal matching

Accelerate your data fabric ROI by relating disparate first-, second-, and third-party data sets without schema matches or user base overlap.

Access Signals from telecommunications, financial services, travel & hospitality, and retail.

Privacy by design

Be confident that your sensitive customer and business information is protected; Signals are anonymous and data is never shared, pooled, nor mixed with other customers or third parties.

We were the first AI company in the world to achieve a Privacy by Design certification. Our platform is CCPA, GDPR, and PIPEDA compliant.

How the TSN works

The TSN extracts Signals from companies across industries, packages them for purpose, and uses them to solve different machine learning tasks and business problems.

See how it works

Have a partnership that you want to enable with Signals that doesn’t fit the TSN?

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Trusted Signals Network